Branding system, marketing collateral and web design for a strategy-focused consulting team based in Chicago and Minneapolis.
project IMPACT's emphasis on forward motion and evolution is embodied in its visual identity, with its logo serving as a “capsule of focused energy.” Cohesive angles, curves, and line weight illustrate the team’s dedicated approach to delivering quality workshops and sustained growth for clients.
– Visual Identity – Brand Guidelines
– Web Design – Motion Graphics
Logo: Inspired by the concept of a capsule, the logo creates a visual container for ideas and momentum, reflecting project IMPACT’s mission to refine, activate, and amplify organizational growth.





